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Change Country Statuses By Rules

Last update: 15.07.2025
The Change Country Statuses By Rules tool is designed to optimize country settings in your ad groups. It allows to easily set country statuses for multiple campaigns with a few clicks.

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You can access the tool via: Tools - Change Country Statuses by Rules in the dropdown menu.

Source partners provide different websites and various countries for ad display. It may happen that some countries should be disabled or enabled to optimize campaigns or carry out experiments.

As a rule, buyers need to run a Country report for every specific ad group to make modifications. If you have a pool of ad groups to be edited, this tool may be helpful and save you time and effort for this task.

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To get started, enter the ad group system name in the designated field. If you need to modify country settings for several ad groups, copy and paste them in a column.

Next you need to select an action on how the ad groups should be modified:

Exclude - countries will be excluded from ad group settings

Remove from excluded - countries will be re-enabled in ad group settings.

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Then you need to set up the rules to define necessary parameters when action (exclude or remove from excluded) will be carried out.

1 Select one of the following options: Cost, Profit, Margin or Scrub

2 Select the statement: > (greater than) or < (less than)

3 Enter the value (integer or decimal number)

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After that select the date range when action will take place. You can also enter specific countries where tule should not apply if they fall within the selected parameters. when all parameters, rules and values are entered, click the Run button.

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When the rule is processed, you will see the notification on successful country status update. If the rule could not be executed, the system will display an error message.

We recommend running a Country report in a new tab before and after launching the tool to see if the action were performed correctly.

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